Consultant - market yourself : raise your profile and attract new business
Publication details: London Kogan Page 2002Description: iii, 188p. ; 23cmISBN:- 074943693X
- 658.8
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | London Books | 658.8 GEN (Browse shelf(Opens below)) | 1 | Available | 30065299 |
With an emphasis on practice rather than theory, this book aims to teach you how to build a market profile, using both obvious and not so obvious techniques. Includes advice on producing advertising that works, getting listed in national directories, promoting yourself at trade exhibitions and formulating a practical marketing strategy.