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Scenarios

Heijden, Kees van der

Scenarios the art of strategic conversation - Chichester Wiley 1996 - xiv, 305p. 24cm.

Looks at how managers can set out and negotiate a successful course for their organization in the face of uncertainty. Explains the principles and practice of scenario planning and describes practical approaches to organisational strategy and development. Includes references.

ISBN: 0471966398

Subjects--Topical Terms:
STRATEGIC MANAGEMENT
STRATEGIC PLANNING
SCENARIO PLANNING
ORGANISATIONAL MANAGEMENT

LC Class. No.: 658.9452 658.401

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