European focus [electronic resource] on hotels
European focus on hotels [electronic resource]
- London EC Harris 2005
Discusses how hotels need to market innovative products and design improvements delivered at competitive cost and appropriate levels of quality so as to create competitive advantage. Discusses the need for strategic benchmark information that will support hotel funders, developers and operators to optimise their investment decisions.
EUROPEAN UNION
Discusses how hotels need to market innovative products and design improvements delivered at competitive cost and appropriate levels of quality so as to create competitive advantage. Discusses the need for strategic benchmark information that will support hotel funders, developers and operators to optimise their investment decisions.
EUROPEAN UNION