Relationship marketing
Greenhalgh, B.
Relationship marketing - 1997 - Professional Practice Management 15(2) 1997, 12-13, 24-26(5) .
Two articles on relationship marketing defining the concept and basic principles and what it has to offer professional firms.
MARKETING
PRACTICE MANAGEMENT
RELATIONSHIP MARKETING
SURVEYING FIRMS
Relationship marketing - 1997 - Professional Practice Management 15(2) 1997, 12-13, 24-26(5) .
Two articles on relationship marketing defining the concept and basic principles and what it has to offer professional firms.
MARKETING
PRACTICE MANAGEMENT
RELATIONSHIP MARKETING
SURVEYING FIRMS