Surveyors neglect marketing

Surveyors neglect marketing - 1997 - Property Week 61(2) 10 October 1997, 2(1) .

New research by a marketing consultancy found that surveying firms dedicate a service team to only half their clients, while other professions dedicate a lead partner or director to three quarters of theirs. Also over a third of firms had no marketing plan.


MARKET RESEARCH
MARKETING
SURVEYING FIRMS