Shopping and theming

Gardner, G.

Shopping and theming - 1999 - Building Design (1417) 5 November 1999, 10(1) .

Considers the importance of theming as a way of attracting customers to shopping centres, a process which could see architects being moved to the sidelines.


THEMING
SHOPPING CENTRES
BRITISH COUNCIL OF SHOPPING CENTRES
RETAIL DEVELOPMENT
ENTERTAINMENT
DESIGN
ARCHITECTS