The net effect - residential property portal market overview

Lundholm, D.

The net effect - residential property portal market overview - 2001 - Property Forecast 4(12) December 2001, 2-3(2) .

Examines the online residential property market. Notes the consolidation of the market from around 200 organisations in May 2000 to only a handfull today, but argues that the constant increase in people using these sites indicates that the market is more successful than ever. Emphasis on the importance in the portal market of sites balancing their property database with the consumer numbers they attract. Also crucial is building an effective relationship with estate agents by sending quality house-hunters thorough to the agents' own websites. Concludes that the consideration of charges by several sites including Propertyfinder, Primelocation and Rightmove is reasonable for efficient property marketing.


PROPERTYFINDER
RESIDENTIAL PROPERTY
ESTATE AGENTS
PRIMELOCATION
RIGHTMOVE
INTERNET PORTALS