The long road from promises to reality. Issues in the roll-out of LBS for the consumer market

The long road from promises to reality. Issues in the roll-out of LBS for the consumer market - 2002 - Geo Informatics April-May 2002,16-19(4) .

Focuses on consumer location based services (LBS) and explores issues such as willingness to pay location accuracy, LBS content and the role of global positioning systems. LBS information services are available through mobile appliances and resolve around know position in space of user. Key issue is satisifying user needs above threshold of willingness to pay which is linked to quality of service.


LOCATION BASED SERVICES
GPS
GLOBAL POSITIONING SYSTEMS