A metaphorical analysis of client organizations and the briefing process

Green, S.D.

A metaphorical analysis of client organizations and the briefing process - 1996 - Construction Management & Economics 14(2) 1996, 155-164(10) .

Reviews the practice of classifying building clients by their `type` and proposes an alternative approach based on `naturalistic inquiry`.


BRIEFING PROCESS
CLIENTS
NATURALISTIC INQUIRY
ORGANISATIONAL METAPHORS
ORGANISATIONAL THEORY