A guide to marketing on a shoestring (Record no. 102646)

MARC details
000 -LEADER
fixed length control field 00765cam a2200241 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030210n1999 000 0 eng u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1859460496
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u121304
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8
-- 18
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Martin, Ian
245 #2 - TITLE STATEMENT
Title A guide to marketing on a shoestring
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. RIBA Publications
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent 26p.
Dimensions 25cm.
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price 10
490 ## - SERIES STATEMENT
Series statement RIBA Small Practices Series
520 ## - SUMMARY, ETC.
Summary, etc. Aimed at small practices and sole practitioners this short guide provides advice on how to carry out effective marketing without a huge outlay.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SMALL PRACTICES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SOLE PRACTITIONERS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SURVEYING FIRMS
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT-BUSINESS MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     London London Books 18/02/2003 8.50 22 658.8 MAR 30068216 06/08/2019 30/08/2006 1 8.50 06/08/2019 Book