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Consumer choice in house buying: the beginnings of a house buyer revolt

By: Contributor(s): Language: eng. Publication details: York Joseph Rowntree Foundation 2002Description: xii,120p. 24cmISBN:
  • 1842630652
Subject(s): LOC classification:
  • 306.13
Summary: A collection of essays reviewing the current state of the house-building industry in the UK. The essays describe an industrial culture which has historically paid little attention to consumer opinion, leaving house builders with problems of public image, customer perception and customer satisfaction.

A collection of essays reviewing the current state of the house-building industry in the UK. The essays describe an industrial culture which has historically paid little attention to consumer opinion, leaving house builders with problems of public image, customer perception and customer satisfaction.