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Costly ride for theme parks

Language: English Series: Financial Times ; 8/3/90 p7Publication details: 1990Subject(s): Summary: A report by Tourism Research and Marketing , claims that theme park operators in Britain will have to spend an increasing amount of money on marketing in the 1990s to keep up with changing demographic s and competition from the EuroDisney development in France .

A report by Tourism Research and Marketing , claims that theme park operators in Britain will have to spend an increasing amount of money on marketing in the 1990s to keep up with changing demographic s and competition from the EuroDisney development in France .