000 01188cam a2200229 4500
008 040721n2002 000 0 eng u
020 _a033392746X
035 _a(Sirsi) u126869
041 _aeng.
050 _a658.99
_c18
100 _aHannagan, Tim
245 _aMastering strategic management
260 _aBasingstoke
_bPalgrave
_c2002
300 _ax,213p. ; 24cm
350 _a14.99
520 _aThis text provides an insightful exploration of the complex issues faced by managers in the modern world. Organizations face constant change as a result of competitive pressures, political changes, social developments and technological progress. "Strategic Management" is a plan of action to enable an organization to succeed in this changing world through the dynamic management organization and leadership of private and public sector companies and institutions. This book describes and analyzes all these issues and explains the process of meeting the needs of an organization's customers and other stakeholders.
650 _aDEVELOPMENT STRATEGY
650 _aMARKETING
650 _aSTRATEGIC MANAGEMENT
690 _aMANAGEMENT-BUSINESS MANAGEMENT
942 _n0
999 _c103671
_d103671