| 000 | 00924cam a22002055a 4500 | ||
|---|---|---|---|
| 001 | L158086 | ||
| 008 | 140430s2014 xxk f 000 0 eng d | ||
| 020 | _a9781783530557 | ||
| 035 | _a(Sirsi) u158086 | ||
| 041 | 0 | _aeng | |
| 050 | 0 | 4 | _a658.404 |
| 100 | 1 | _aHenisz, Witold | |
| 245 | 0 | 0 |
_aCorporate Diplomacy _bBuilding Reputations and Relationships with External Stakeholders |
| 260 |
_aSheffield _bGreenleaf Publishing Limited _c2014 |
||
| 300 | _axx, 203p, 24cm | ||
| 520 | _aArgues that the strategic management of relationships with external stakeholders is good for public relations and creates real and lasting business value. Includes many examples, practical tools and perspectives on the fundamental challenges that managers of multinational corporations regularly face. | ||
| 651 | 4 | _aInternational | |
| 690 | _aMANAGEMENT-BUSINESS MANAGEMENT-BUSINESS ETHICS-CORPORATE SOCIAL RESPONSIBILITY | ||
| 942 | _n0 | ||
| 999 |
_c115132 _d115132 |
||