000 00809cab a2200229 4500
001 WB3105-11
008 090401t1995 xxu||||| |||| 00| 0 eng d
035 _a(Sirsi) u19356
041 _aeng
245 _aBusiness strategy will promote City
260 _c1995
350 _a0
490 _aFinancial Times
_v2 February 1995, 10(1)
520 _aThe Corporation of London has established a marketing team to implement a new strategy of promoting the City as a `brand name` to compete with rival Frankfurt and Paris and to draw a broader range industries to supplement the financial sector.
650 _aCITY OF LONDON
650 _aCOMPETITION
650 _aFINANCIAL CENTRES
650 _aPROMOTION
690 _aPROPERTY-PROPERTY FINANCE AND INVESTMENT
942 _n0
948 _c04/03/1997
999 _c12916
_d12916