000 01047cab a2200193 4500
001 ABS40402
008 090401t1989 xxu||||| |||| 00| 0 eng d
035 _a(Sirsi) u23570
041 _aeng
245 _aMarketing
260 _c1989
350 _a0
490 _aEstates Times
_v(982) 17 February 1989, 15-24(9)
520 _aIn this Estates Times survey on the marketing of commercial property the MD`s of marketing companies give their views on the commercial property agent and his attitude to the selling process. Standards among today`s agents are generally criticised, with exceptions among the larger firms of chartered surveyors . Outlines a successful marketing strategy and gives details of a post-graduate diploma course commissioned by the RICS for surveyors. Developers, Speyhawk explain their approach to marketing and the article concludes with a review of the importance of allocating a sufficient budget to marketing.
650 _aBROADGATE
690 _aPROPERTY LAW AND PRACTICE
942 _n0
948 _c04/03/1997
999 _c15761
_d15761