000 00593cab a2200193 4500
001 X3279
008 090401t1996 xxu||||| |||| 00| 0 eng d
035 _a(Sirsi) u29588
041 _aeng
245 _aMarketing
260 _c1996
350 _a0
490 _aCSM (Chartered Surveyor Monthly)
_v5(4) January 1996, 39(1)
520 _aLooks at the benefits associated with marketing strategies, and outlines the main ingredients of a good marketing plan.
650 _aMARKETING
690 _aMANAGEMENT-BUSINESS MANAGEMENT-PROFESSIONAL PRACTICE
942 _n0
948 _c04/03/1997
999 _c19911
_d19911