000			00922cam a2200241 4500
001			ABS61549
008			000000n1999 000 0 eng u
035			_a(Sirsi) u102264
100			_aRoy, R.
245			_aDevelopment of a customer focused strategy in speculative house building
260			_c1999
490			_aConstruction Management & Economics _v17(6) November 1999, 777-787(11)
520			_aDiscusses the need for the housebuilding industry to take more account of customer requirements, and not place so much emphasis on land and house price inflation as the market driver. Analyses the results of a market survey which looked at people's housing requirements.
590			_aABS
650			_aHOUSE BUILDING
650			_aMARKET RESEARCH
650			_aCUSTOMER REQUIREMENTS
650			_aPRODUCT DEVELOPMENT
650			_aSURVEYS
690			_aHOUSING
700			_aCochrane, S.P.
942			_n0
999			_c61295 _d61295