000 00977cab a2200181 4500
001 L131033
008 050921n2005 000 0 eng u
035 _a(Sirsi) u131033
041 0 _aeng
100 1 _aRowley, Jennifer
245 4 _aThe evolution of internet business strategy
_bthe case for UK estate agency
260 _c2005
490 _aProperty Management
_v23(3) 2005, 217-226(10)
520 _aExamines the evolution of internet business strategy in the estate agency sector. Covers online estate agency, the development path, customer service through property portals and individual estate agency sites. Proposes in conclusion a four-stage model of the evolution of internet estate agency which includes experimentation, promotion, customer service and integration and identifies research and development agendas associated with integration. References.
590 _aIKA270905
690 _aMANAGEMENT-BUSINESS MANAGEMENT-INFORMATION MANAGEMENT
942 _n0
999 _c75909
_d75909