000			00808cam a2200217 4500
008			090401t1992 xxu||||| |||| 00| 0 eng d
020			_a0727716522
035			_a(Sirsi) u2103
041			_aeng
050			_a658.80969
100			_aPearce, Paul
245			_aConstruction marketing: a professional approach.
260			_aLondon _bThomas Telford _c1992
300			_a138p. ; 24cm.
350			_a25
520			_aPractical guidance on marketing strategy, making use of information, developing personal relationships with customers, designing publicity material and conducting a marketing audit. Aimed at senior management, engineers and other professionals.
650			_aBUILDING INDUSTRY
690			_aMANAGEMENT-BUSINESS MANAGEMENT-PROFESSIONAL PRACTICE
942			_n0
948			_c04/03/1997
999			_c85731 _d85731