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Surveyors neglect marketing

Language: English Series: Property Week ; 61(2) 10 October 1997, 2(1)Publication details: 1997Subject(s): Summary: New research by a marketing consultancy found that surveying firms dedicate a service team to only half their clients, while other professions dedicate a lead partner or director to three quarters of theirs. Also over a third of firms had no marketing plan.
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Item type Current library Call number Copy number Status Barcode
News article London News article WB3339-24 (Browse shelf(Opens below)) 1 Available 81374-1001

New research by a marketing consultancy found that surveying firms dedicate a service team to only half their clients, while other professions dedicate a lead partner or director to three quarters of theirs. Also over a third of firms had no marketing plan.