Construction marketing: strategies for success.
Language: English Series: Macmillan Building and Surveying SeriesPublication details: Basingstoke MacMillan 1998Description: xiii,247p. ; 24cmISBN:- 0333692780
- 658.80969
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | London Books | 658.80969 (Browse shelf(Opens below)) | 1 | Available | 30055772 |
The book, which is aimed at students, covers all aspects of marketing principles, skills and knowledge,including strategy, marketing campaigns, product and price.