Doing social media strategically

Penkals, Jowita

Doing social media strategically - RICS Property Journal July/August 2019, 8-9(2) .

With social media use growing in prominence and importance, examines how real estate companies should take the opportunities it presents to support business growth. Provides some useful data statistics showing how social media can influence business.. Concludes with case study showing how Kinney Green , an independent firm of chartered surveyors and property consultants has used social media to increase brand awareness and update the company’s image.


SOCIAL MEDA
BRAND
IMAGE
MARKETING


United Kingdom 1973