A-Z of effective client relationship management
A-Z of effective client relationship management
- 2001
- CSM November & December 2001, 20-21(2) .
Summarises Client Relationship Management (CRM) which is an approach to building your business through devoting resources to improving quality of dealings from existing clients. This is in order to increase the amount of business of existing clients which is far easier and less expensive than winning new clients. Gives a quick A-Z guide to CRM.
CLIENT RESOURCE MANAGEMENT
BUSINESS DEVELOPMENT
INNOVATION
FACILITIES MANAGEMENT
Summarises Client Relationship Management (CRM) which is an approach to building your business through devoting resources to improving quality of dealings from existing clients. This is in order to increase the amount of business of existing clients which is far easier and less expensive than winning new clients. Gives a quick A-Z guide to CRM.
CLIENT RESOURCE MANAGEMENT
BUSINESS DEVELOPMENT
INNOVATION
FACILITIES MANAGEMENT