EG marketing
Batham, Matthew
EG marketing - 2006 - Estates Gazette (0605) 4 February 2006, 115-129(10) .
Group of articles emphasising the importance of marketing to surveyors and other property professionals: "Out from the crowd" explains the theory of effective campaigning; "In a virtual world" focuses on online marketing; "Image conscious" looks at the key role of branding, and "Market forces" ask to what extent marketing has become part of a surveyor's job.
EG marketing - 2006 - Estates Gazette (0605) 4 February 2006, 115-129(10) .
Group of articles emphasising the importance of marketing to surveyors and other property professionals: "Out from the crowd" explains the theory of effective campaigning; "In a virtual world" focuses on online marketing; "Image conscious" looks at the key role of branding, and "Market forces" ask to what extent marketing has become part of a surveyor's job.