Effective press relations for the built environment (Record no. 106746)

MARC details
000 -LEADER
fixed length control field 01439cam a2200265 4500
001 - CONTROL NUMBER
control field L137358
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070330s2007 xxk f 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415348676
-- 9780415348676
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u137358
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number 659.2969 $2 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Elias, Helen
245 00 - TITLE STATEMENT
Title Effective press relations for the built environment
Remainder of title a practical guide
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Taylor and Francis
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 186p.
Other physical details ill.
Dimensions 25cm.
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price 26
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note The organised reputation -- Target audiences -- Teamwork -- Making information into news -- Writing a press release -- Getting the news out there -- Image conscious: photographs, drawings and visualisations as effective PR tools -- Press response -- Giving a press interview -- Events for the press -- Crisis management -- Use a PR firm or do it yourself? -- Measurement -- Case studies -- Appendices
520 ## - SUMMARY, ETC.
Summary, etc. Explains how to create opportunities for press cover for projects and companies across the built environment. Looks at how to set up press plans for firms and for individual projects, and how to actively foster reputation through publication in the construction, engineering and architectural press.
590 ## - LOCAL NOTE (RLIN)
Local note KA
651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United Kingdom
Chronological subdivision
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element BUILT ENVIRONMENT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT-BUSINESS MANAGEMENT-INFORMATION MANAGEMENT-BUSINESS COMMUNICATION MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     London London Books 01/05/2007 22.10   659.2969 ELI 30073778 06/08/2019 1 22.10 06/08/2019 Book