Project management (Record no. 115604)

MARC details
000 -LEADER
fixed length control field 01337cad a2200265 4500
001 - CONTROL NUMBER
control field L158964
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100215n2013 000 0 eng u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781783210305
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u158964
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zulch, Benita
111 2# - MAIN ENTRY--MEETING NAME
Meeting name or jurisdiction name as entry element Construction and Building Research Conference
Location of meeting IIT Delhi, New Delhi
Date of meeting or treaty signing 10-12 September 2013
245 00 - TITLE STATEMENT
Title Project management
Remainder of title service marketing
Medium [electronic resource]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. RICS
Date of publication, distribution, etc. 2013
490 #0 - SERIES STATEMENT
Series statement COBRA
Volume/sequential designation 2013
520 ## - SUMMARY, ETC.
Summary, etc. A paper presented at the COBRA Conference in New Delhi on 10-12 September 2013. Tries to prove that marketing of services, as opposed to physical products, poses some unique challenges for project managers. Shows fluctuations in the quality of services delivered, difficulty in assessing quality services, absence of advice, and comparing services and service providers, are common issues between parties involved on a project.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CONSTRUCTION AND BUILDING RESEARCH CONFERENCE (COBRA)
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SERVICE DELIVERY
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING STRATEGY
651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name United Kingdom
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Project management
9 (RLIN) 6261
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://www.rics.org/Global/Paper%2032%20PROJECT%20MANAGEMENT%20SERVICE%20MARKETING.pdf">https://www.rics.org/Global/Paper%2032%20PROJECT%20MANAGEMENT%20SERVICE%20MARKETING.pdf</a>
Public note View this item free of charge at www.rics.org
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Virtual Virtual Online 05/11/2015   ONLINE PUBLICATION 158964-2001 06/08/2019 1 06/08/2019 Book