The hard sell (Record no. 68664)

MARC details
000 -LEADER
fixed length control field 01197cam a2200265 4500
001 - CONTROL NUMBER
control field ABS64723
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 011024n2001 000 0 eng u
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u115289
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nabarro, R
245 #4 - TITLE STATEMENT
Title The hard sell
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2001
490 ## - SERIES STATEMENT
Series statement Property Week
Volume/sequential designation 66(40) 5 October 2001, 52-56(5)
520 ## - SUMMARY, ETC.
Summary, etc. Special feature looking at ways the property industry can improve its image and lobby government more effectively. Includes views from property organisations, including the RICS which is sceptical about the success of an all-purpose lobbying organisation. Acknowledges the efforts of the RICS to promote the industry, but argues that a new umbrella marketing body is needed. Includes ideas of a property logo and advice from Saatchi & Saatchi and illustrates how the Property Council of Australia has been successful in lobbying for a reduction in stamp duty.
590 ## - LOCAL NOTE (RLIN)
Local note ABS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element PROPERTY INDUSTRY
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element IMAGE
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element LOBBYING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element LOGOS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element RICS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element STAMP DUTY
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element PROPERTY ISSUES
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT-BUSINESS MANAGEMENT-PROFESSIONAL PRACTICE
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     London London Journal article 24/10/2001   ABS64723 115289-1001 06/08/2019 1 06/08/2019 Journal article