Promoting your business (Record no. 79699)

MARC details
000 -LEADER
fixed length control field 01014cab a22001935a 4500
001 - CONTROL NUMBER
control field L142004
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080118s2008 xxk f 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u142004
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Thurlow, Alan
245 00 - TITLE STATEMENT
Title Promoting your business
Remainder of title dispelling marketing myths
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2008
490 ## - SERIES STATEMENT
Series statement Letting Update Journal
Volume/sequential designation 15(4) January 2008, 22-23(3)
520 ## - SUMMARY, ETC.
Summary, etc. Discusses the best ways to define and market a product or service. Suggests ways in which letting agents might better achieve this. Suggests the creation of an image and appropriate use of a website. Covers press relationships and advertising. Discusses other kinds of advertising including letting boards. Suggests other advertising methods. Also covers the opportunities offered by seminars. Discusses planning and budgeting for these factors and what proportion of income might be assigned to them.
590 ## - LOCAL NOTE (RLIN)
Local note KA
651 #4 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name International
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element MANAGEMENT-BUSINESS MANAGEMENT-COMMUNICATION
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     London London Journal article 18/01/2008   L142004 142004-1001 06/08/2019 1 06/08/2019 Journal article