Corporate real estate and competitive strategy

By:

Singer, Bas P

Contributor(s):

Language: English Series: Journal of Corporate Real Estate ; 9(1) 2007, 25-38(12) Publication details: 2007Subject(s):

Summary: Discusses the ways in which a standardisation real estate strategy supports competitive strategies, including lowest costs, differentiation and focus strategies. Reports that a value-based real estate strategy supports a competitive strategy of differentiation and differentiation-focus.

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Item type	Current library	Call number	Copy number	Status	Barcode
Book	London Books	L137309 (Browse shelf(Opens below))	1	Available	137309-1001

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Discusses the ways in which a standardisation real estate strategy supports competitive strategies, including lowest costs, differentiation and focus strategies. Reports that a value-based real estate strategy supports a competitive strategy of differentiation and differentiation-focus.

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