The interactive bazaar opens
Language: English Series: Economist ; 332(7877) 20 August 1994, 53-55(3)Publication details: 1994Subject(s): Summary: Describes two American shopping trials whereby the consumer will be able to use television screens to browse and order products to be delivered to them; the interactive nature of the trials also means that customers will be able to control what they see on the screen, which if it proves successful, may pose questions for the future of America`s retailing industry.| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Journal article | London Journal article | ABS51242 (Browse shelf(Opens below)) | 1 | Available | 16744-1001 |
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Describes two American shopping trials whereby the consumer will be able to use television screens to browse and order products to be delivered to them; the interactive nature of the trials also means that customers will be able to control what they see on the screen, which if it proves successful, may pose questions for the future of America`s retailing industry.