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Residential agency: standing out from the crowd

By: Language: English Series: Estates Gazette ; (8946) 18 November 1989, 20-77(3)Publication details: 1989Subject(s): Summary: Examines the importance of public relations in residential estate agency as the housing slump brings about increased competition in the market and reports on how some of the larger firms structure their PR operations. Finally provides guidance on how to achieve good media coverage.
Holdings
Item type Current library Call number Copy number Status Barcode
Journal article London Journal article ABS41738 (Browse shelf(Opens below)) 1 Available 32155-1001

Examines the importance of public relations in residential estate agency as the housing slump brings about increased competition in the market and reports on how some of the larger firms structure their PR operations. Finally provides guidance on how to achieve good media coverage.