Labelling game to counter the slump
Language: English Series: Sunday Times ; 13/5/90 pE11Publication details: 1990Subject(s): Summary: Wimpey Homes is tackling an identity crisis highlighted by the property recession . The company plans to dispel the myth that it builds a standard, uniform product by categorising its homes into brands that cover the Wimpey range from a modest home to a noble dwelling.| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| News article | London News article | WB2619-04 (Browse shelf(Opens below)) | 1 | Available | 57440-1001 |
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Wimpey Homes is tackling an identity crisis highlighted by the property recession . The company plans to dispel the myth that it builds a standard, uniform product by categorising its homes into brands that cover the Wimpey range from a modest home to a noble dwelling.