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Agents sell themselves short

By: Series: Estates Gazette ; (9945) 13 November 1999, 72(1)Publication details: 1999Subject(s): Summary: Research carried out by Wheeler Associates suggests that many of the top surveying firms do not market themselves effectively, with most failing to carry our market research or measure client satisfaction, and many not employing marketing staff.

Research carried out by Wheeler Associates suggests that many of the top surveying firms do not market themselves effectively, with most failing to carry our market research or measure client satisfaction, and many not employing marketing staff.