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Big stores need 'personal touch'

Series: Financial Times ; 13 December 1999, 4(1)Publication details: 1999Subject(s): Summary: A report by a marketing consultancy, DunnHumby, has suggested that large stores will need to emphasise personalised service and home delivery if they are not to lose customers to online shopping.

A report by a marketing consultancy, DunnHumby, has suggested that large stores will need to emphasise personalised service and home delivery if they are not to lose customers to online shopping.