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Marketing: an issue for facilities managers?

By: Series: Facilities Management ; 7(10) September 2000, 10-11(2)Publication details: 2000Subject(s): Summary: Argues the case for using a marketing strategy in facilities management. Covers the processes of marketing, targets, selling points and how to inform others of your intentions.
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Item type Current library Call number Copy number Status Barcode
Journal article London Journal article ABS62873 (Browse shelf(Opens below)) 1 Available 108685-1001

Argues the case for using a marketing strategy in facilities management. Covers the processes of marketing, targets, selling points and how to inform others of your intentions.