Let you mouse do marketing
Series: Estates Gazette ; (0126) 30 June 2001, 145(1)Publication details: 2001Subject(s): Summary: Asks why the property industry is not fully exploiting the new marketing opportunities offered by IT such as direct marketing e-mail campaigns and customer relationship management (CRM).| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Journal article | London Journal article | X113630 (Browse shelf(Opens below)) | 1 | Available | 113630-1001 |
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Asks why the property industry is not fully exploiting the new marketing opportunities offered by IT such as direct marketing e-mail campaigns and customer relationship management (CRM).