The Barbour Report 2002
Series: CICA Bulletin ; (83) Autumn 2002, 10(1)Publication details: 2002Subject(s): Summary: The "Barbour Report" 2002 aims to provide manufacturers with a better understanding of how the web can be better utilised to meet their customers' needs profitably. UK building product manufacturers have invested large sums in developing electronic sources to promote their products, but often the investment has not delivered the anticipated return. This article looks at some of the current obstacles limiting the growth of internet usage. http://www.barbour-index.co.uk| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| News article | London News article | WB3901-20 (Browse shelf(Opens below)) | 1 | Available | 120825-1001 |
The "Barbour Report" 2002 aims to provide manufacturers with a better understanding of how the web can be better utilised to meet their customers' needs profitably. UK building product manufacturers have invested large sums in developing electronic sources to promote their products, but often the investment has not delivered the anticipated return. This article looks at some of the current obstacles limiting the growth of internet usage. http://www.barbour-index.co.uk