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Marketing in commercial property.

By: Language: English Publication details: London Estates Gazette 1997Description: xii,185p. : ill. ; 24cmISBN:
  • 0728202778
Subject(s): LOC classification:
  • 658.80933
Summary: Examines the concept of marketing, examining its relevance within the commercial property sector. Using case studies, this book provides examples of good marketing practice, addessing such issues as market research, communication and assessment. Includes foreword by Christopher Jonas.
Holdings
Item type Current library Call number Copy number Status Barcode
Reference material London Books 658.80933 (Browse shelf(Opens below)) 1 Available 30052301
Book London Books 658.80933 (Browse shelf(Opens below)) 2 Available 30052302
Book London Books 658.80933 (Browse shelf(Opens below)) 3 Available 30052810
Book London Books 658.80933 (Browse shelf(Opens below)) 4 Available 30056894

Examines the concept of marketing, examining its relevance within the commercial property sector. Using case studies, this book provides examples of good marketing practice, addessing such issues as market research, communication and assessment. Includes foreword by Christopher Jonas.