Corporate real estate and competitive strategy
Language: English Series: Journal of Corporate Real Estate ; 9(1) 2007, 25-38(12) Publication details: 2007Subject(s): Summary: Discusses the ways in which a standardisation real estate strategy supports competitive strategies, including lowest costs, differentiation and focus strategies. Reports that a value-based real estate strategy supports a competitive strategy of differentiation and differentiation-focus.| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Book | London Books | L137309 (Browse shelf(Opens below)) | 1 | Available | 137309-1001 |
Discusses the ways in which a standardisation real estate strategy supports competitive strategies, including lowest costs, differentiation and focus strategies. Reports that a value-based real estate strategy supports a competitive strategy of differentiation and differentiation-focus.