Marketing the small professional practice CPD study pack.
Language: English Series: College of Estate Management CPD Study PackPublication details: Reading College of Estate Management 1998Description: v, 29p. 30cm. + 1 audio cassette (ca. 60 min.)ISBN:- 1899769323
- 658.8
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Audio | London Enquiry desk | BASEMENT SHELF 6 (Browse shelf(Opens below)) | 1 | Available | 30056527 |
Aims to provide a basic understanding of how important sucessful marketing is to the small professional practice and how to initiate the marketing process within the practice. Demonstrates how to develop a structured and cohesive marketing plan as well as how to understand and evaluate client needs and establish good client relations. Includes the Owlion audio tape entitled "Marketing the small practice"(J93135) which is available to borrow seperately.